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Tuesday 1:00
Palos Verdes 1-4
CX Rules or How Walgreens Became a Mobile Leader
Group Vice President – Digital Marketing, Product and Innovation
Walgreens Co.
Senior Manager, User Experience
Walgreens Co.

Walgreens is one of the most recognized retail brands in the mobile space. Their mobile app has a four-and-a-half star rating from users, was named one of Apple’s top 100 apps and has won multiple Webby awards. Learn how this 115-year-old retailer took a customer-first approach to deliver a mobile-first strategy. Walgreen’s Deepika Pandey and Ray Kim, [SP1] will share their insights and lessons learned around the recent redesign of the Walgreen’s mobile app, how the team has built “mobile DNA” across the organization and how they are continuously evolving to build great mobile customer experiences.  

Learn to:

  • Bring together marketing, CX, product and technology teams to focus on a great customer experience.
  • Manage and maximize a major app redesign.
  • Elevate CX across an organization.