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Tuesday 12:15
–1:00pm
Palos Verdes 5-8
Roundtable #04: Personalization Strategies: Acquire, Upsell and Retain Customers Through Real-Time 1:1 Personalization
Hear how leading retailer Zumiez implemented a personalization program that lead to success. Join us to learn how to:
•  Immediately gauge shopper interest and intent
•  Respond in the moment - present individual shoppers with relevant messages, offers, products and content in real time
•  Connect across channels - track behavior and deliver personalized experiences
 
This roundtable takes place at Table #4.
 
Moderators: Meera Murthy, Client Success Director, Evergage and Alex Smolin, Web Business Analyst, Zumiez